Sponsorship » Sponsorship Opportunities
World Holstein-Friesian Federation
The World Holstein-Friesian Federation (WHFF) was formed to promote the Holstein breed and harmonization of technical procedures
around the globe, provide assistance to emerging herdbook societies, and facilitate the exchange of information and knowledge by means
of a world conference held every four years.
Click here to download the 2012 World Holstein Conference Sponsorship Package
Event Profile
The 13th World Holstein Conference will be held in Canada, November 1 – 10, 2012 in conjunction with the Quebec
International Holstein Show and the Royal Agricultural Winter Fair. For the first time, a World Holstein Youth Conference will also
be planned as an integral part of the overall program.
The 13th World Holstein Conference will be attended by Holstein leaders from around the globe including Presidents and
CEOs of sister Holstein Breed Associations as well as prominent, progressive Holstein breeders. Approximately 400 international guests
are expected from 35 – 40 countries, as well as 150 – 300 Canadian breeders and industry leaders, making up a target audience of about
500 – 700 participants.
The 1st World Holstein Youth Conference is open to Holstein enthusiasts aged 19 to 30. Approximately 30 young adults
from across Canada will participate, along with a target audience of 20 international young adults.
The 1st World Holstein Conference was held in 1964 in the Netherlands. The only other conference held in North America
was hosted by Holstein USA in 1968 with some tours offered in Western Canada. The most recent world conferences were held in Dublin,
Ireland in 2008, Paris, France in 2004 and Sydney, Australia in 2000.
Venues
Montreal, St-Hyacinthe, Ottawa, Toronto, Niagara Falls
Highlights of Events
- Two Day Symposium – approx. 15 international speakers
- 18th Quebec International Holstein Show – Red & White Show and Black & White Show (attracts 2,500 to 3,000
visitors each year including 350 – 400 international visitors from 20 to 25 countries)
- 90th Royal Agricultural Winter Fair – Royal Red & White Show; Royal Holstein Show (attracts more than 300,000 visitors
each year, including about 4,000 international visitors from around the world)
- Farm Tours – Western Quebec; Eastern and South Western Ontario
- Tourism Tours – Montreal; Ottawa; Toronto; Niagara Falls
Program Objectives
- Offer world class speakers on timely, educational topics of interest to the global Holstein community
- Provide international networking opportunities
- Highlight Canadian Holstein cattle & farms
- Portray Positive Image of Canada, Canadian Dairy Industry, & Holstein Canada
- Offer healthy options for tourism
- Execute a "green" convention
Sponsor Agreements
Opportunities for exclusive visibility, with respect to sector competitors, at specific events are available on a first
paid, first benefit basis. Early, major sponsors will receive increased visibility as exposure will begin upon receipt of
payment of funds.
With a growing emphasis on global climate change, efforts are being made to highlight and promote "green" endeavours in
order to ensure this conference leaves the smallest footprint possible on the planet. As such, sponsors are requested to
support this objective by aligning all marketing efforts with the Conference’s green objective, for example:
- Eliminating or at the very least minimizing hard copy promotions by providing electronic, digital, copies on USB keys or CDs
- Providing bags made of reusable cloth or recycled material when necessary, rather than plastic
- Providing promotional items that are of value and earth friendly
Click here to download the 2012 World Holstein Conference Sponsorship Package
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